Wed 12 Oct 2005

The conventional wisdom about Apple’s announcements tomorrow says that Apple will be introducing some new iPods. Maybe a new set of higher end iPods and perhaps a pink Madonna iPod nano.
Some people have been talking about a video iPod, but most experts have poo-pooed that idea, saying that Apple would need to re-engineer its online store for movies and that bandwidth, and the deals with movie studios necessary for such an undertaking, are not in place.
However, today another piece of the puzzle fell into place. Every week on Tuesday Apple updates the Music Store with new music. This week Tuesday came and went with no new music, no newly released albums, no new additions from older catalogs.
So even if the more conservative prognostications are accurate, it seems that Apple is at least updating the iTunes Music Store as well tomorrow. It may in fact be more than that, however.
MacRumors reports that a new iTunes version may be released sometime soon. They guess it is 5.0.2, but I would put more money on 5.1. iTunes 5 was a typically underwhelming x.0 release (remember v4.0?) and now Apple probably plans to add all sorts of more interesting functionality in point releases over the next year or so.
It might even turn out to be more significant than that. Think Secret is now speculating that Apple will indeed release video iPods tomorrow and that the iTunes video store will debut. My take is that Apple will announce such devices without the vital functionality (vital according to Apple executives) of ripping DVD’s to one’s HD, but with big collaborations (e.g. BBC) and with a big push towards music videos and vlogging. The company will then attempt to use its iPod cache to exert pressure on the government and the industry to make ripping one’s own DVD’s for use on one’s video iPod a legal and feasible reality.
Well, here’s hoping…
